Beauty doesn’t have to equal pain

Buying cruelty-free products is not as hard as it may seem and can be found in many stores.

Photo: Ulta Beauty at the South Hill Mall is a local hotspot for both drugstore and high-end beauty products.

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Alex HeldrichReporter

The fluorescent lights are shining bright, the subtle sound of Top 40’s music echos off the walls and different perfumes combine to make one mega-scent as they all waft through the air. An individual scans their surroundings until suddenly their eyes land on a brightly colored tube. The tube draws them towards it. When it’s turned over, the label displays the small image of a bunny. This individual throws their arms into the air with sweet, sweet victory. At last, they’ve found the perfect shade of cruelty-free lipstick at Ulta Beauty.

The belief that it’s impossible to strictly buy quality cruelty-free beauty products without breaking the bank is a myth. Currently, cruelty-free beauty products can be found anywhere that sells cosmetics or other beauty products. It might be heartbreaking for someone to give up the brand that they’ve been using for years, but animals are suffering for the $12 L’Oreal foundation.

Animal testing is typically done on mice, rabbits, rats and guinea pigs. If one isn’t comfortable with reading the details of acts of animal cruelty, this is the time to skip to the next paragraph. According to the Human Society, one method of testing involves skin and eye irritation tests in which chemicals are rubbed onto the shaved skin or dripped into the eyes of restrained creatures who aren’t receiving any pain relief. Another method involves repeated force-feeding studies. These studies last weeks to months in order to look for signs of general illness or specific health hazards such as cancer or birth defects. The final method of animal testing are “lethal dose” tests in which animals are forced to swallow large amounts of a test chemical in order to determine the dose the causes death. After these tests are finished, the animals are killed by either asphyxiation, neck breaking or decapitation. Pain relief is never provided.

It’s questionable as to how someone could look at themselves in the mirror while doing their makeup knowing that their products had once been the reason that a bunny was tortured and killed.

Animal testing isn’t necessary. Manufacturing products and testing them on animals have occurred for a long period of time, the purpose so that people can know which materials are safe and unsafe. Yet, there’s alternatives to testing chemicals and products on animals. According to, scientists can use “in vitro” methods which means testing is conducted in a test tube with models based on human cells and cultures. There are also stem cell and genetic testing methods as well as microdosing on humans, in which a human is given low quantities of the product.

Cruelty-free makeup brands aren’t hard to find. With a quick Google search, many cruelty-free brands can be found; but watch out for brands such as Nyx and Burt’s Bees that are owned by a  parent company which is not cruelty-free. Stay away from brands such as Almay, CoverGirl, L’Oreal, Maybelline, NYC, Revlon and Rimmel London.

A few cruelty-free brands that can be found at most drugstores are e.l.f., Wet ‘n’ Wild, Hard Candy, Ardel, Physician’s Formula and Milani. Cruelty free drugstore brands that may be harder to find include Bonne Bell, ColourPop, Flower, Jane, Mineral Fusion, Pacifica, Pixi, Prestige and Sonia Kashuk.

For those who enjoy spending slightly more money on high end beauty products, there are cruelty-free brands such as Anastasia Beverly Hills, Too Faced, Kat Von D, NARS and Morphe. If someone loves to try new and unheard of products, monthly beauty boxes containing cruelty-free products can be bought from VeganCuts, Petit Vour and BirchBox.

Completely trashing one’s current makeup stash and repurchasing new cruelty free products is unrealistic and expensive. However, someone can slowly make the transition by only repurchasing the cruelty-free products after running out of what they’re currently using.

Change can only be made if many people band together against animal testing. If someone takes the time to do a little research and shop critically, their skin will say “thank you” and so will the bunnies. [/responsivevoice]

The Puyallup Post is the award-winning news media of Pierce College Puyallup in Puyallup, Washington. Copyright The Puyallup Post 2018. Find us on Facebook, Twitter, Instagram and Youtube @thepuyalluppost

Beauty doesn’t have to equal pain

by Alex Heldrich time to read: 3 min